Data-led direct mail

Direct mail,
without the guesswork.

Use location and address intelligence to choose where to target, understand your reach and deliver to real doorsteps across Ireland.

Every address in the country, mapped.

Targeting areas

235

SmartPOST Areas selected

Selected reach

23,001

residential addresses

Example audience

  • 30–34 Years
  • Degree Level
  • One Person Household
  • Owner-occupied homes

Example campaign built from real SmartPOST Area data. Selected reach is the total residential delivery addresses in the selected areas. CSO Small Areas, National Statistical Boundaries 2022, published by Tailte Éireann under CC BY 4.0. Street map and building outlines © OpenStreetMap contributors.

How SmartPOST works

  1. 1

    Choose who and where to target

    Use location, audience and household data to shape your campaign.

  2. 2

    Build your delivery plan

    See the reach of your selected areas and choose how you want the campaign delivered.

  3. 3

    Request your quote

    Submit the campaign you've built and we'll price it from the targeting and delivery requirements you've chosen.

What makes SmartPOST different

Audience-led targeting

Go beyond broad geography with household and audience criteria that help you focus on more relevant areas.

Explore targeting

Detailed address intelligence

SmartPOST uses detailed address data behind the scenes to give you a clearer picture of residential reach.

Nationwide delivery coverage

Plan campaigns for towns, cities and communities across Ireland.

Live campaign visibility

Once distribution begins, secure Live Reporting gives you a clear view of delivery progress.

SmartPOST platform facts

2.47M

Address points

Powering SmartPOST data intelligence.

4,852

SmartPOST Areas

Mapped local areas in the Greater Dublin region.

Nationwide

Delivery coverage

Reach towns, cities and communities across Ireland.

Ready to reach more real doorsteps?

Start your campaign today or speak to our team about your goals.