Sample proposal

See what a SmartPOST campaign proposal looks like

See exactly what SmartPOST produces before you start. This is a fictional example campaign — a real proposal covers the map, audience profile, delivery quantity and cost estimate for your own campaign.

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Like this sample? Request a tailored SmartPOST campaign proposal for your own audience, area and delivery mix.

SmartPOST
Campaign Proposal
Prepared by SmartPOST
Sample — fictional example

Dublin Gym Membership Campaign

Objective: Promote a new membership offer to local households around a gym location in Dublin.

Location
Dublin city and surrounding local areas
Target audience
Local residents, Young professionals, Online shoppers, Residential homes and apartments
Selected delivery areas
62
Campaign quantity
15,000 addresses
Delivery type
Residential homes + apartments
Selection style
Balanced selection
Map view · Dublin catchmentSelected · Surrounding
Selected areas Surrounding
Delivery breakdown
Residential homes10,800
Apartments4,200
Commercial0
Mixed use0
Campaign quantity15,000
Audience profile
  • Strong match for younger households
  • Strong match for online shoppers
  • Good match for renters and apartments
  • Good local catchment coverage
Selection method

SmartPOST selected areas using a balanced approach, combining audience match, location proximity and campaign quantity.

Indicative campaign cost
Indicative SmartPOST cost
€14,250
15,000 addresses · pricing confirmed by the SmartPOST team

Indicative only. Final pricing depends on delivery method (ground, postal or hybrid), campaign size, print requirements and access requirements.

Recommended next steps
  1. 1Confirm campaign location
  2. 2Confirm print format
  3. 3Finalise delivery quantity
  4. 4Request confirmed quote
This is a fictional example. Your proposal is built from the areas you select in the Campaign Builder.
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Your proposal

What your SmartPOST proposal includes

Every SmartPOST campaign comes with a full proposal, so you know exactly what you're getting before you approve.

Selected delivery areas

The list of delivery areas SmartPOST recommends for your campaign, shown on the map.

Campaign quantity

Total deliverable addresses, counted using your chosen delivery type.

Audience profile

A summary of the area-level indicators the selected areas match — such as owner-occupied housing, income-related indicators, family presence and lifestyle patterns.

Map preview

A branded map showing exactly which areas are included in the campaign.

Delivery breakdown

How the campaign splits across residential homes, apartments and other delivery types.

Cost estimate

An indicative campaign cost based on your delivery method and campaign size. Final pricing is confirmed by the SmartPOST team.

Recommended next steps

A clear list of what to review, refine or approve before sending the campaign.