Home Improvement · Solutions
Reach the neighbourhoods most likely to invest in their homes.
Reach homes most likely to invest in a new kitchen, sofa or extension — without paying to land in every letterbox.
Example campaign scenario · not a guarantee of results.
25,000 selected homes
Residential homes only
Areas with higher levels of owner-occupied housing
Campaign proposal ready
The challenge
The challenge
Home improvement and furniture campaigns work best when they land in residential areas that fit the campaign — not address types or neighbourhoods that skew results.
How SmartPOST helps
Why SmartPOST works for home improvement & furniture
Home improvement campaigns perform best in residential areas with stronger owner-occupied and spend-related indicators. SmartPOST helps identify those areas.
Sample setup
Example campaign
Showroom sale campaign across selected high-fit areas.
Audience
Residential areas with area-level indicators for owner-occupation and higher spend
Location
Wider Dublin campaign area
Delivery type
Residential homes only
Target quantity
25,000 selected homes
Selection style
Best audience match
Recommended targeting
- Areas with higher levels of owner-occupied housing
- Areas with stronger income-related indicators
- Areas with higher spend-related indicators
- Residential homes only
- 10 km to 20 km radius
- 20,000 to 30,000 selected homes
Cost & quote
Ready to build your next campaign?
Set your audience, target location and quantity — SmartPOST prepares a proposal-ready campaign and a cost estimate you can share.